ABOUT
RIPPLE BRANDS
Scaling with soul. Leading from behind.
Ripple Brands was created to help purpose-driven companies grow without losing what made them meaningful. We believe great brands deserve to thrive — and we’re here to make sure they do.
Our Story
Purpose-driven growth requires a purpose-built system.
Ripple Brands started with a question:
What happens to amazing mission-led brands when their founders move on or hit a ceiling?
As Founders, we saw too many purpose-first product companies plateau — not because they lacked passion, but because they lacked leadership, infrastructure, or capital. Rather than see those brands fade, we created Ripple Brands: a platform designed to give these brands new life and the opportunity to scale for the long-term.
We acquire high-potential companies and provide the systems, strategy, and stewardship they need to thrive — all while preserving the heart of what made them special in the first place.
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We don’t flip companies.
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We don’t dominate markets
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We scale quietly, ethically, and with intention.
Because in our experience, doing good at scale isn’t just possible — it’s a strategy.
Mission
To acquire and scale purpose-led brands whose businesses have plateaued — but whose potential hasn’t.
We bring together capital, operational excellence, brand strategy, and community-building to help values-driven companies take their impact to the next level.
Vision
A world where brands that do good don’t just survive — they thrive.
Partners
OUR
VALUES
Integrity: Growth without compromise
Impact First: Purpose drives every decision
Operational Excellence: Scalable systems with soul
Brand Stewardship: Honor what makes a brand matter
Enthusiasm: Love what you do, and how you do it
Meet the Team
Co-Founder, Ripple Brands
Craig Kohrs
Craig brings a deep background in brand building and operational strategy to Ripple. With decades of experience scaling consumer brands, Craig’s leadership is rooted in curiosity, humility, and long-term thinking. He’s passionate about helping values-led founders turn purpose into performance — and do it with integrity.
"We created Ripple to scale from the inside out. Quietly, thoughtfully, with systems that honor the mission.”
Co-Founder, Ripple Brands
Ryan Mifsud
Ryan has spent his career in strategic growth and investment. He’s a big-picture thinker with a sharp eye for brands that make a difference. At Ripple, he focuses on turning potential into performance by bringing the right resources to the right mission.
“Too many great brands stall out. We’re here to change that — not by taking over, but by lifting up.”
President, Ripple Brands
Brent Noward
Brent joins Ripple bringing a dynamic background in scaling CPG business units from Fortune 500 companies to private equity ventures. As a leader he grows brands by marrying vision, strategy and deep consumer insights to connect with customers building enduring branded experiences.
"We meet brands where they are — then build what they need to go where they're meant to be."
